As I approach my first show of the year this weekend, I find myself looking through my inventory and wondering if I’ll be “spot on” with my designs and style or if people won’t know how to take my style.
I know, I should have more confidence, and I usually do, but I find myself questioning the first show each year. I think it reflects back on the very first show I attended. I sold a necklace and a pair of earrings. The small sale numbers didn’t bother me as much as the vendor across the aisle who told me I was “too high end for this show.” She told me I need to do glass and silver-plated metals in order to really make sales because people are more interested in having a lot of stuff than having a few quality items. I considered what she said quite seriously because she had customers in and out of her stand the entire day and she made a lot of sales.
That show was in March of 2008. Over the past four years, I have thought a lot about what that vendor said to me. I explored doing less expensive jewelry. I explored using lesser-expensive materials. I had set my mind on what I was going to do and this idea of changing wasn’t working well for me. I continued to find myself falling back to what I liked. I love sterling silver and natural gemstones (even if they are modified for color, stability, etc.). I love simple elegance that can be worn to the office and out to dinner. I’m a fan of wearing jewelry that people aren’t quick to ask if I made it because it doesn’t look handcrafted.
Now, I’ll admit I do make some pieces with glass and silver-plated metals. I want my jewelry to be accessible to everyone. I do keep my simple elegance style in these pieces. I believe every lady deserves a piece of beautiful jewelry and I believe every lady should own a piece of beautiful jewelry. However, I try to stick to my business “roots” as much as possible. Those “roots” involve sterling silver and gemstones.
Why am I telling you all of this? Because I have learned an important life lesson through my jewelry business. This lesson is important whether you sell jewelry, work in automotive, or spend your day doing research in the woods. I have learned how important it is to stay true to my dreams and goals and the “roots” of my business. You might not have your own business, but it’s vital to stay true to your “roots” of life. These are those things you believe in deep down inside.
Rather than creating the style of jewelry another vendor thought I should create, I have changed the type of shows I attend. Instead of changing what I believed was a quality product, I stuck with it and I am proud of it. I am much happier working with what I love instead of doing what someone else thinks I should do.
I tell you this to encourage you to reach for your dreams. Don’t put yourself in debt or danger doing it though. Do it slowly, but do it. Establish your “roots” and stick with them. Maybe we can get there together.
Thanks for reading!